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| Royal Enfield Meteor 350. Blacked out muffler identifies the Fireball model. |
We already know that the Meteor 350 is hugely popular in India (there's a waiting list) and writer Bill Roberson was enthusiastic, testing it in Oregon for an article in Forbes.
"The $4,399 Meteor 350 is all new from the wheels up, and it's a clever mix of high tech, retro style, and comfort," he wrote.
"...Capable urban transport with enough poke for short freeway hops, allowing passage to destinations a bit farther away on the map. Speed demon? Definitely not. Comfy cruiser? You could make that argument, but the seating position is sit-up and neutral and handling isn't cruiser-squishy by any means, adding to the sense of control. The seat is low (and wide), the bars rise a bit to meet your hands, and on my very hip matte Stellar Black version (with just the right mount of chrome bits), there's a likewise comfy passenger seat and small backrest."
Royal Enfield says the Meteor 350's engine retains the classic "thump" of its big, air-cooled singles, but has a balancer shaft to give a "smooth and well-mannered riding experience." It delivers 20 bhp through a five-speed transmission. The twin-downtube frame is all new, and sized to make the Meteor 350 "an approachable and fun motorcycle for nearly any rider."
You can be choosy about the Meteor 350 you favor. There are three marketing trims (Fireball, Stellar and Supernova) and seven color variations. Windscreens, premium seats and that passenger backrest are available. Royal Enfield's new Genuine Motorcycle Accessories division will sell you any of eight different styles of engine guard. Once you own it, you can adjust the rear shocks to any of six preload settings (five more than I personally need).
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| The Royal Enfield Meteor 350 represents "the spirit of the cruise." |
You're already getting as standard equipment the clever Tripper turn-by-turn navigation system, anti-lock disc brakes, tubeless tires, a heel-and-toe foot shifter, analog-and-digital dashboard with gear indicator, fuel gauge, trip odometer and clock, a USB charging port for your phone, three-year warranty and roadside assistance.
Royal Enfield North America announced the Meteor 350's arrival just in time for riding season in a launch event on Zoom Tuesday. You can watch the informative and entertaining launch event on YouTube.
It's worth taking the time. You hear from Royal Enfield rock stars Sidhartha Lal, managing director; and Mark Wells, head of product strategy and development. They are the two most convincing Royal Enfield advocates anywhere. Listen to these two describe the Meteor 350 and I guarantee you will want one.
But there's also television personality Carrie Keagan, swinging her long locks to don a helmet and then pretending to stall her Meteor 350 to demonstrate she's a (target audience) new rider. Of course, with the Meteor 350's "high inertia" long-stroke motor, that could never happen in real life.
To my eyes, the Royal Enfield Meteor 350 looks ready to rumble. You could hang fringe from the handlebars, if you want, but the naked Fireball model is already "Wild One" enough for me.
On the other hand, that comfy backrest isn't very outlaw, and that second dial on the handlebars is the Tripper navigation system, not a tachometer. Leaders of the pack presumably need to know where they're going more than how many rpm they're pulling.
It's more important how this motorcycle sounds (and YouTube videos reveal it sounds great) than the performance numbers it posts. When the question of top speed came up at the launch, Bree Poland, Royal Enfield Americas lead marketing and communications director, just smiled and replied "it cruises comfortably."
Tester Kyle Hyatt of Road/Show worries "that the Meteor may struggle to find an audience in the U.S. where cruiser buyers dream of cross-country freeway rides, something less than ideal for a 20 hp single."
Well, on the subject of more power, Royal Enfield's press release notes that the Meteor 350 "revives the iconic name given to its predecessor, which was released in the 1950s." That British-built Meteor of olde was a twin-cylinder motorcycle, and it was shortly followed, back in the day, by a "Super Meteor" packing an even bigger motor.
So, someone is going to ask, will there be a Super Meteor 650 twin some day? The answer is not in the launch event video, but never mind. Royal Enfield knows its own history.
During his presentation Royal Enfield Americas president Krishnan Ramaswamy showed off great Royal Enfields of the 1960s and '70s, including the Interceptors of those days. (He reminded us that 2021 is the 120th anniversary of Royal Enfield motorcycles.)
And Bree Poland revealed that Royal Enfield's Milwaukee showroom is being revamped into "the Royal Enfield Experience," to display those great old motorcycles.
Mark Wells noted that even the badges on the new Meteor 350 reflect the Meteor type faces used by the British factory in the 1950s and '60s.
| Mark Wells explains how historic Royal Enfield Meteor logo was modified. |





